by Madeleine Da Silva | Feb 24, 2015 | Internet Marketing
If you are in the process of creating a new website, where do you start and where should you focus on? Should you focus on creating a solid internet marketing strategy that will include your content, message and sales funnel to reach your business goals? Should you...
by Johnny Da Silva | Feb 21, 2015 | SEO
Google has always been updating their search algorithm to provide their users with the best and most relevant search results. A digital marketing campaign should never be set in stone so that you have the flexibility to adjust your strategy when these updates...
by Johnny Da Silva | Feb 18, 2015 | Website Design
How can you test the quality of your website when you receive it back from your designer/developer? Not everyone is technical web savvy so it’s sometimes difficult to check all the nitty gritty details which the smart-ones called HTML or PHP, how can you make...
by Madeleine Da Silva | Feb 17, 2015 | Social Media
While doing some research today for some enhancements to a couple of my social networks, I came across an excellent presentation on Slideshare about Jyri Engeström titled “Social Objects”. Social Objects Defined Social objects, as we may call the objects...
by Johnny Da Silva | Feb 14, 2015 | Internet Marketing
Your website is a proper business tool that generate sales and leads. Treat it the same way as your business and show the world that you are serious about your business and that you are the most logical business to do business with. To do this you have to integrate...
by Johnny Da Silva | Feb 11, 2015 | Internet Marketing
If you are in the process of planning a new website or restructuring your existing website, did you know that the best way and to achieve the most out of your website is by integrating your business goals onto the website? Ask yourself the question: Why do you really...
by Madeleine Da Silva | Feb 10, 2015 | Social Media
Facebook is constantly adding new updates to their network. Especially ones that are similar to Google+. For people not familiar with Google+ how “Circles” works is that you can add and categorize people that you are interested in following into circles...
by Johnny Da Silva | Feb 7, 2015 | SEO
In the SEO (search engine optimisation) circles it’s common to think that if your website has a high bounce rate, the overall conversions on your site will also be poor. The bounce rate of your website and individual website is also a ranking factor determining...
by Johnny Da Silva | Feb 4, 2015 | SEO
Once you start with an SEO (search engine optimisation) campaign, the first thing you should do is start with competitor analysis. What other competitors are there that you are competing against? How well are their websites optimised? It’s important that you...
by Madeleine Da Silva | Feb 3, 2015 | Social Media
If you are thinking of starting a social media campaign, you need to make sure that you are targeting the right audience for your business. To generate new potential prospects with your campaign, it’s necessary to plan and create and effective social media...