Don’t just measure the bounce rate for SEO

Don’t just measure the bounce rate for SEO

In the SEO (search engine optimisation) circles it’s common to think that if your website has a high bounce rate, the overall conversions on your site will also be poor. The bounce rate of your website and individual website is also a ranking factor determining...
Ways to do a competitor analysis for SEO

Ways to do a competitor analysis for SEO

Once you start with an SEO (search engine optimisation) campaign, the first thing you should do is start with competitor analysis. What other competitors are there that you are competing against? How well are their websites optimised? It’s important that you...
Why SEO and Social Media are friends

Why SEO and Social Media are friends

Every company wants to have a great and positive online reputation.  You want prospective clients to instantly think of your brand when talking about services or products that you supply.  There’s nothing better as to be known as the experts in your niche and...