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Using LinkedIn for market research

Using LinkedIn for market research

by Johnny Da Silva | May 7, 2012 | Blogging, Internet Marketing in Bloemfontein, SEO, Social Media

LinkedIn is so much more than just a normal social networking channel that you can use to meet new clients and generate new business. It is a powerful channel that can help you find background information on your competition, sales prospects or even prospective...
The ranking signals of the Google+1 button

The ranking signals of the Google+1 button

by Johnny Da Silva | Dec 28, 2011 | Blogging, Internet Marketing in Bloemfontein, SEO, Social Media

Most internet marketers and social media marketing agencies will agree that the Google Algorithm is increasing the use of social signals at page level. This has included various different social factors including links within Tweets. Personally, it is very clear that...
Social media marketing basics

Social media marketing basics

by Johnny Da Silva | Dec 7, 2011 | Blogging, Internet Marketing in Bloemfontein, SEO, Social Media

If you are a small business owner and you are interested in building brand visibility online, it is very important to that you understand the benefits you can achieve with social media and why it is important to learn and make it part of your overall marketing...
Do I really need a social media marketing strategy?

Do I really need a social media marketing strategy?

by Johnny Da Silva | Nov 24, 2011 | Blogging, Internet Marketing in Bloemfontein, SEO, Social Media

Social media marketing works best when it is used in conjunction with traditional marketing initiatives. By combining social marketing together with traditional strategies, it can increase return visitors, help your SEO (search engine optimization)...
Do I really need a social networking strategy?

Do I really need a social networking strategy?

by Johnny Da Silva | Nov 21, 2011 | Blogging, Internet Marketing in Bloemfontein, SEO, Social Media

Is social networking (Web 2.0) really important for my internet marking strategy? Could it be a permanent campaign or just another trend in our online culture? Should my business embrace social networking and make it part of my internet marketing campaign? Social...
How to start a social media marketing campaign

How to start a social media marketing campaign

by Johnny Da Silva | Nov 14, 2011 | Blogging, Internet Marketing in Bloemfontein, SEO, Social Media

Social Media Marketing is a method to influence the perception of your brand and company via social media channels. It is also used to interact with targeted people that could become your next customers. Social media is also a great way to increase targeted traffic to...
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