Creating a winning social media strategy

Creating a winning social media strategy

In order to get the best quantifiable results from your social media marketing campaign, you need an optimized social media strategy to lay out the foundation for you. Social media is still a buzz word to many, and millions of conversations are happening on social...
How to start marketing your new blog

How to start marketing your new blog

A blog is seen as the “swiss army knife” of social media marketing. You can demonstrate thought leadership on your blog and at the same time it could be the vocal point of your marketing strategy. If you have just launched a new blog and you would like to...
Are you making these social media mistakes?

Are you making these social media mistakes?

Social media marketing is like having a friendly conversation with your best friend over the telephone.  It is also like walking into an old high school friend at the shopping mall and just catching up.  Social media is all laid back and conversational. Many new...
Why you should use Facebook marketing

Why you should use Facebook marketing

Facebook, the biggest social media channel and the top site (number 2 on Alexa Top Sites) is gaining much popularity, not in terms of how big it is, but in terms of internet marketing. The CEO of Facebook, Mark Zuckerberg announced a short while ago that Facebook has...
Reaping the benefits of social media

Reaping the benefits of social media

Social Media Marketing (SMM) is not just a trend anymore. It is growing bigger everyday and more companies are jumping onto the Web 2.0 bandwagon hoping to get some brand exposure for their services or products. Social media marketing can be as complex or as simple as...