by Madeleine Da Silva | Oct 13, 2014 | Social Media
There are five objectives that companies can pursue with their social media marketing campaign. Objectives are the key (glue) to a successful social media strategy. It is very important that you identify your social media objectives before you start with your...
by Johnny Da Silva | Oct 11, 2014 | Social Media
There’s a couple of methods you can use to measure the ROI of your social media marketing campaign. For many, it is the number of “likes” and “followers” they have and the conversation that occurs between themselves and their followers....
by Johnny Da Silva | Oct 8, 2014 | Online Reputation Management
If you have strong competition online, ORM (online reputation management) is a very important aspect of social media marketing that you cannot ignore any more. There are numerous ways people can track down reviews of a company or a particular product before they make...
by Johnny Da Silva | Oct 4, 2014 | Blogging
Widget Logic is quite a nice plugin that you can use to control where your WordPress widgets appear with WordPress conditional tags. Once you have installed the plugin, all of your widgets will have an extra text field where you can use WordPress conditional tags to...
by Madeleine Da Silva | Sep 29, 2014 | Social Media
It is a well-known fact that if you want to rank well on the search engines such as Google with your internet marketing strategy, you need quality links. Your website needs trusted and relevant links from a variety of sources before your website will rise in the...
by Madeleine Da Silva | Sep 22, 2014 | Social Media
Social media marketing (SMM) is a form of internet marketing that consists of word of mouth marketing through the use of various Web 2.0 channels. These channels consist of blogs, micro blogs, social networks and media sharing (video, photo) websites to name but a...