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Read all the latest news and updates on Internet Marketing below
SEO tip: Linking one way
Search engines uses a range of different aspects to determine a specific website's rank on the search engine result pages (SERP). One important aspect often overlooked are links pointing to your website. The more quality good links pointing to your website increases...
How to increase the excerpt length on WordPress
Are you displaying excerpts on your WordPress blog without any excerpt related plugins? Do you want to control the length of the excerpts? This method is great if you do not want to use plugins to control the length of your excerpts. Use the code below that you can...
Growth-driven design – the new frontier for your website
Commissioning a company website used to be a risky, time-consuming process. You'd pay an agency a hefty fee and receive a site in return. Here's the problem: Often, by the time your site was complete, it would already be out-dated. Fueling updates with lump sums of...
Wishing all woman Happy Woman’s Day 2016
You can do almost anything you put your mind to … You can swim the deepest ocean and climb the highest peak … Be a doctor or fly a plane You can face adversity and still walk tall. You are strong, beautiful, compassionate and much more than words could ever say! Today...
Do you really know and understand social media marketing?
Not too long ago, people were still trying to figure out what to make of social media marketing. Around the world, thousands of digital marketing agencies were trying to grasp this new way of marketing in an open and public way. Many jumped on the bandwagon (still...
How to control your WordPress widgets – Widget Logic
Widget Logic is quite a nice plugin that you can use to control where your WordPress widgets appear with WordPress conditional tags. Once you have installed the plugin, all of your widgets will have an extra text field where you can use WordPress conditional tags to...
Easily create custom WordPress template files
WordPress is great! In my opinion it's one of the best PHP frameworks available. Ok, maybe "PHP framework" is a bit far-fetched but since I've started using and developing on WordPress for my websites, I'm not developing around other open source CMS (Content...
The bare basics of social media marketing
Social media marketing is a form of online marketing that basically focusses on communication, branding and engaging with your target audience online on various social media channels. Social media marketing is all about having a two conversation instead of traditional...
Why SEO should be part of your marketing arsenal
If you are interested in getting the word out online about your local business, did you know that if you focus on local search engine optimisation,(SEO), you can drive traffic to your website locally? This doesn't mean that you have to go and re optimise your website...
Why social media is the right answer for your business
Whether people are using social media to stay in touch with family, friends, colleagues, form new business alliances or just to stay in touch with current customers, the explosion of Web 2.0 made this possible. For example, organizations that successfully utilizes...
Not getting results with social media? Answer this
Twitter, Facebook, LinkedIn, Google+, Pinterest...the social web is changing on a daily basis. If you have a small business, I bet you know it can be time-consuming to keep up with all the latest trends and techniques, but you also know that you need to use social...
How to build trust with social media marketing
It is a common fact that we like to do business with people that we know, like and trust. We are also more willing to make the final purchase decision if we feel a connection with the person we are doing business with. Did you know that you can build trust to your...
Useful marketing metrics on Facebook you should use
With 1 billion members and growing, Facebook is by far the most popular social media channel available. Did you know that Facebook collects huge amounts of information on all the activity taking place on their platform? Status updates, pages viewed, videos and all the...
How to do a proper SEO link building campaign
If you are into internet marketing, how many times over the last couple of months did you come across an article or blog post stating that search engine optimisation is dead? It seems to me that topic is trending every year, and the reality is that if you don't...
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Creating a winning social media strategy
In order to get the best quantifiable results from your social media marketing campaign, you need an optimized social media strategy to lay out the foundation for you. Social media is still a buzz word to many, and millions of conversations are happening on social...
Online marketing can help your business survive
Your online marketing strategy that can consist of social media marketing, SEO, PPC, etc, should always be designed to attract targeted visitors to your website or online profile and finally get them to complete a specific action. The main focus point should always...
Digital branding is key with internet marketing
Your digital brand is your name and recognition of your brand and business online. Branding is so much more than just colour palettes, logos, and digital marketing. It's the heart and soul of your business and everything your business stands for. Did you know that if...
